Creativity is a middle distance sport.
The sweet spot for any creative endeavour lies in the in-between.
You can’t rush to finish too fast; you can’t get too fixated on the end the product that you never start.
You’ve got to hit a stride and savour your time in the long middle.
Our name reflects the belief that the heart of any creative project lies in its middle stage – a period that demands steady, thoughtful effort and a balanced, enduring pace to bring it to fruition. This is where the real work takes place and how the best stories are born. Follow along for stories made in the long middle, from creatives across film, music and the arts.
Interested in being featured?
Are you a creative who has a story to tell? Do you represent somebody who would be interested in being interviewed? We are always looking for engaging content and new people to speak to so please get in touch if you would like to be featured in the magazine.